Eddie Shanahan – Retail Consultant and Product Development

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    • Eddie Shanahan – Retail Consultant and Product Development's presentations

    Speaker Bio:

    Eddie Shanahan is Chairperson of the Council of Irish Fashion Designers and a Director of the Leitrim Design House. He regularly undertakes special mentoring projects for the Design & Crafts Council of Ireland.

    He developed the Irish Designers Create project with Brown Thomas to identify emerging Irish design talent with the potential to sell in this premium department store.

    Member of the Steering Committee for Ireland – The Design Island, a consultation paper towards a National Design Strategy. Eddie devises professional business development programs for retailers including sourcing, marketing and customer service modules. Each year he facilitates quality production for clients in some of Europe’s leading production centres.

    Eddie regularly contributes to news and lifestyle programs on national radio and television.

    Presentation Title:

    Engage the senses to convert customers

    Synopsis:

    Do online sellers ignore the importance of creating a customer “experience” and why the big online players are beginning to take notice of traditional retail? Eddie Shanahan stresses the importance of leveraging the senses to secure and convert consumer engagement online.

     

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