Patrick McHugh – Creative Director, Patrick McHugh Digital

    •  
    • Patrick McHugh – Creative Director, Patrick McHugh Digital's presentations

    Speaker Bio:

    Patrick McHugh has worked in the fashion and advertising industry in New York and London for almost 18 years. He studied Art and Photography at SVA and Parsons in NYC and later Information Technology at DCU in Ireland. Today, he runs a creative practice Patrick McHugh Digital which develops effective online solutions for fashion, retail and design clients.

    Currently working on projects for both national and international brands in Ireland, Europe and the USA. His clients have included Aer Lingus, Baileys, McDonald’s, Mazda and Time Inc. and his work has featured in Communication Arts, the New York Photo Festival, the Royal Hibernian Academy and an array of international fashion magazines.

    Presentation Title:

    Creative Visual Strategies On-line

    Synopsis:

    How important are visuals at converting customers? Discover new visual trends and strategies that build consumer engagement and convert to sales. Statistics and User Behaviour indicate a huge shift in online content strategies among all major brands. Patrick McHugh discusses smart visual content to take advantage of all online channels.

     

  • Organisers



    Sponsors




    Media Partners