Robert Farrell – Marketing Program Director, Further Learning Group

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    • Robert Farrell – Marketing Program Director, Further Learning Group's presentations

    Speaker Bio:

    Rob is the Digital Marketing Program Director with the Further Learning Group. He is active with industry and judges the eir Spider awards, Digital Media awards and PostGradIreland awards. Rob regularly speaks at conferences in Ireland and the UK discussing Digital Marketing, Innovation & Disruption and eLearning.

    Presentation Title:

    The Evolving Social Media Landscape

    Synopsis:

    The ever evolving social media landscape is filled with opportunities and challenges for forward looking organisations. The rise in video and live streaming is becoming popular among audiences and some brands alike. While, ‘dark social’ looms with social messaging platforms growing rapidly and giving less visibility for marketeers. Rob Farrell will discuss these trends and marketers need to know.

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